Sponsorship Benefits

Help Your Business

• Have access to one of the most sought after demographic niches in the country
• Reach a large audience with repeated impressions
• A unique opportunity to engage with people

Make a Difference

• Develop new business contacts
• Demonstrate, sample, or test market your product
• Show you company’s commitment to the arts and local community
• Help promote community outreach and development

Event Promotion

Marketing & Promotions

The 5 th Annual Portola Festival will be aggressively marketed throughout the Bay Area and on the web. Publicity and promotions will consist of extensive multi-media campaigns and will include print, radio, and electronic media outlets. In addition, 2,000 posters, 8,000 postcards, and 3,000 flyers will be distributed throughout the Bay Area prior to the event.

• Festival Program/Insert - With the help of a key media partner we will insert a beautiful festival program into its newspaper as a supplement one week prior to the festival. Additional copies of the program will be distributed at the Festival.

• Posters and Postcards - A minimum of 2,000 posters will be distributed to merchants, community organizations, libraries, city offices, and schools throughout the Bay Area. A minimum of 8,000 postcards and 3,000 flyers will be distributed to residents in the Portola District.

• The Web - The event will be listed on all regional and national websites that have a calendar listing section. We also have a website designed just for the Festival: www.portolafestival.org

• Radio - The even will be publicized on a number of local radio stations via promotional spots and 30 to 60 second spots. We will have a local radio station broadcast live at the event.

• Print - We will be partnering with multilingual newspapers in the area to help promote and advertise the festival. Print media coverage include: The San Francisco Chronicle, El Mensajero, The Examiner, and Ming Pao Daily.

Sponsorship Levels

TITLE/PRESENTING SPONSOR ($7,500)

• Banner on Main Stage and Community Stage all day
• Banners throughout festival site all day
• Logo on all printed materials
• Full page banner in Event Program
• 20x20Booth (Canopy and Equipment Included)

MAJOR SPONSOR ($5,000)

• Banner on Main Stage all day
• Logo on all printed materials
• 1/2 page banner in Event Program
• 10x20 Booth (Canopy and Equipment Included)

PARTICIPATING SPONSOR ($3,000)

• Banner on Community Stage all day
• Logo on all printed materials
• 1/3 page banner in Event Program
• 10x20Booth (Canopy and Equipment Included)

CONTRIBUTING SPONSOR ($1,500)

• Logo on all printed materials
• 10x10 Booth (Canopy and Equipment Included)