Sponsorship Benefits
Help Your Business
- Have access to one of the most sought after demographic niches in the country
- Reach a large audience with repeated impressions
- A unique opportunity to engage with people
Make a Difference
- Develop new business contacts
- Demonstrate, sample, or test market your product
- Show you company’s commitment to the arts and local community
- Help promote community outreach and development
Event Promotion
Marketing & Promotions
The 7th Annual Portola Festival will be aggressively marketed throughout the Bay Area and on the web. Publicity and promotions will consist of extensive multi-media campaigns and will include print, radio, and electronic media outlets. In addition, 2,000 posters, 9,000 postcards, and 3,000 flyers will be distributed throughout the Bay Area prior to the event.
- Festival Program/Insert - With the help of a key media partner we will insert a beautiful festival program into its newspaper as a supplement one week prior to the festival. Additional copies of the program will be distributed at the Festival.
- Posters and Postcards - A minimum of 2,000 posters will be distributed to merchants, community organizations, libraries, city offices, and schools throughout the Bay Area. A minimum of 9,000 postcards and 3,000 flyers will be distributed to residents in the Portola District.
- The Web - The event will be listed on all regional and national websites that have a calendar listing section. We also have a website designed just for the Festival: www.portolafestival.org
- Radio - The event will be publicized on a number of local radio stations via promotional spots and 30 to 60 second spots. We will have a local radio station broadcast live at the event.
- Print - We will be partnering with multilingual newspapers in the area to help promote and advertise the festival. Print media coverage include: The San Francisco Chronicle, El Mensajero, The Examiner, and Ming Pao Daily.
Sponsorship Levels
Presenting Sponsor: $5,000
- Company presents the Portola Festival
- Main stage banner placement
- On stage recognition of company
- Company mentioned in all publicity for event
- Logo and link to sponsor’s website prominently displayed on Portola Festival website
- Marketing: prime logo placement in all ads, flyers, posters, and postcards
- Program: full page ad
- Booth: 20’x20’ booth at event, including canopy, table, and chairs
- 4 Portola T-shirts
Platinum Sponsor: $3,000
- On stage recognition of company
- Company mentioned in all publicity for event
- Logo prominently displayed on Portola Festival website
- Marketing: prime logo placement in all ads, flyers, posters, and postcards
- Program: half page ad
- Booth: 10’x20’ booth at event, including canopy, table, and chairs
- 3 Portola T-shirts
Gold Sponsor: $1,500
- On stage recognition of company
- Company mentioned in all publicity for event
- Logo displayed on Portola Festival website
- Marketing: logo placement in all ads, flyers, posters, and postcards
- Program: quarter page ad
- Booth: 10’x10’ booth at event, including canopy, table, and chairs
- 2 Portola T-shirts
Silver Sponsor: $750
- On stage recognition of company
- Logo displayed on Portola Festival website
- Marketing: listing in all ads, flyers, posters, and postcards
- Program: listing
- Booth: 10’x10’ booth at event, including canopy, table, and chairs
- 1 Portola T-shirt
